Earnest Keywords

Keywords - Know the different between positive and negative keywords

KEYWORDS The Importance of being Earnest

The objective to bring people to your website is to complete a call-to-action. If the call-to-action is not met, the website objective has failed.

Smart web designers create websites that encourage users to complete the call-to-action. Using any method available to secure potential customers. Whatever the steps – the objective does not change. Have end user complete the call-to-action.

Keywords - Know the different between positive and negative keywords

Keyword optimization is one method used to attract potential customers to your website. While, some business still think keywords are a list of words. For a successful website keywords are more than words. Keywords are the search terms that potential customers use to locate your service.

What are Keywords?

Keywords are more than a list of words. Keywords create the framework for your digital content. Keywords connect your content with potential customers search terms.

Keywords help visitors and search engines understand the purpose of your content.

Are there different types of Keywords?

Yes, keywords come in two varieties.


  • Broad Keyword – one word or short phase.
  • Long-tail Keyword – precise, or specific longer word combinations or phases.

Websites do best when they rank well for long-tail keywords. While the long-tail keyword will generate less traffic than a broad keyword, the customer transfer rate are much higher.

Broad Keyword Examples

  • Service – Washer Repair.
  • Brand – Quiksilver.
  • Product – KitchenAid Food Mixer
  • Loan.

Long-Tail Keywords

Long-tail keywords do not have to longer – aim for preciseness rather than length.

  • Model  number for new products
  • Serial Number for replacement parts.
    • Washer Belt – search by Serial Number.
    • Product Full Name – Apple TV 32” Retina Display
    • Personal Car Loan.

Are there negative keywords?

The problem with negative keywords – is that they use up resources. The impact of negative keywords to a small business be tremendous. Unfortunately negative keywords are always the result of inexperienced SEO. An experienced SEO specialize will inform you that ranking for everything is not good. While Board keywords can generate more traffic to your website. Here are a few questions that every business should ask prior to generating website traffic:

  • Why does the site need extra traffic?
  • What resources will the extra traffic require?
  • Is the business set-up to successfully distribute the extra resources?
  • How long can the business maintain customer support?

Negative Keywords are keywords that attract incorrect website visitors. Extra traffic requires extra resources. Can your business successfully distribute extra resources? Negative keywords can kill your business. Not just your little website -but, can seriously put a small businesses out of business.


Domain Registration

Domain Registration

New Domain Research

The first step for any success website. Acquire the right domain name.

  • Does your domain need a focus keyword?
  • Is your URL user-friendly?
  • How do your online competitors impact your legal rights to a URL address?

Ensure your success by having IrishGuy Website Design do your domain research.

Yearly Cost for a Website

We have reached the time where everyone should have a website. Even if you don’t need a website – friends will tell you – you need a website. Those same friends may also tell you about how everything on the internet is free. And, how easy it is to have a website simply and sell your stuff.

Yes, there are many online success stories. And, not everyone is trying to be the next Amazon – who ran at a loss for ten years before turning any profit.

The days of Free Internet Services are GONE

The internet market has changed. From what began as an open market for conversation and exchange. Has become the promised platform of commerce. The truth is that the internet started as .com for commerce.

Recall the .com bubble? Yes, that was a business bubble. People invested in online ideas – short term ideas. A few years later the online adoption rate was slow, and the investments failed.

Fast forward a decade the commerce model is still active. The difference is the same pattern is now making money.  I build websites – so I know that sometimes I live in an internet bubble. But, every so often something happens in the real world that even shifts my point of voice

Order small applications online

During a recent visit to Home Depot to buy a small kitchen application. I was told to visit their website for small applications buy, and they are no longer carrying the small applications in their store. That tells me that the commerce of .com is here and strong.

What to Expect to Pay for your Website

Domain Name (URL)

Every website needs a domain name. The price of a domain name can vary. According to online expects buying cheap URL can be as successful as the original domain. Some people also that having an easy to recall domain is real.

Either way, both must acquire the ownership of a domain name. The domain name sex.com was recently purchased for $13 million. While this is a huge amount for a domain name. The recent trend for prime web domains has been the decline.

Domain Name $10 – 20
Prime Domain Name $130 – $200
Super Prime Domains prices are dropping to $5000 max.


There are now many considerations to think about when selecting the create the hosting package.  My first hosting recommendation is www.fastforward.hosting – ideal for WordPress and small business websites. For large traffic sites, hire a consultation to manage your website requirements.

  • Basic HTML Hosting $4 – $10 weekly.
  • WordPress Hosting $10 – $15 weekly.

In some cases, the WordPress hosting is the same price, if not cheaper than the HTML hosting. However, in the future, it is expected for the WordPress hosting to increase in price to show its market share of users.


Hackers are looking for websites that are not safeguarded. Protect your site from viruses, malware, and spyware with SiteLock protection.

  • 25 Pages = $18 a year
  • 100 Pages =  $48 a year
  • 500 Pages = $84 a year

All WordPress websites need SiteLock protection.

Cost of a website

SiteLock is by far one of the best online services to subscribe to. However, due to the very nature of SiteLock billing rate being determined by page volume it does mean that each page on your website now comes at a cost.

To keep the math easy, it is a good estimate that each web page could cost from $0.15 to a $1 a year to keep online. The more pages you publish, the cheaper the page rate is to host.

However, the other side of the cost is the page development cost.

Page Development Cost

Other than paying for hosting and security for your pages. The pages also need layout, 300 words of content, artwork and featured image to be considered a ranking page.

Be aware of what your website will cost.

Install WordPress

How to install a WordPress Website

There are different approaches to installing a WordPress site. From my experience, the installation is just the first consideration that you need to take if you are thinking about switching to the WordPress platform. The biggest concern I have is updating my WordPress website. Due to the nature of WordPress updates, you really can’t delay them – update is there to keep your site safe, active and out of harm’s way.

BTW – WordPress updates are often released – and each time you do an update, you should first backup all the content, themes and database. A task that can require hours of focusing on transferring the correct files in the right order. To finally install an update that could bring your WordPress installation down (the more custom the website, the bigger your problems will be). When doing WordPress updates, select a Web host provider that will give Free WordPress Updates, with a rollback period, if the upgrade installation goes wrong.

For my hosting company, I always recommend www.fastforward.hosting – Fast Forward Hosting provide domain registration, website hosting, email, merchant account and WordPress (for FREE). Fast Forward Hosting will email you when there is a new update available.

The Two Internet Groups

There are two groups of people who approach the internet from two different directions. The first group heard they can make money quickly online, and it has something to do with Keywords. They build a site, steal the keywords from their competitors website and wonder why nothing happened on their website. Then, there is the other group who grasp the deeper meaning of SEO ranking and generating worthwhile content.

Enjoy this well written and informative article on “How Online Marketing Works” – so that you generate the results you need to be a successful website.

The Future of the Internet

Image Registry and licensing affiliate programan excellent article about what is in the pipeline for online images and photography. The article includes some great solutions and genuine concerns.

The difference between _Blank and _New – found this brilliant answer for the difference between “_blank” & “_new” targets for hyperlinks.

WEB SITE DESIGN: OneClick Asheville

  • Company: One Click Fix Computer Repair
  • Project: Asheville website design and SEO optimization.
  • Website URL:  oneclickavl.com
  • Platform: WordPress.
  • Theme: Off-the-shelf.
  • Target Market: Asheville and surrounding area.
  • Online Market: Local search interest.
  • SEO services: Yes
  • Customization: Make WordPress Theme responsive.

One Click Fix Computer Repair is a local Asheville business. Having a WordPress website is the ideal solution for One Click Fix. With a user friendly interface – visitors are able to locate the information they need with ease.

SEO Services

Having a great website is only half the answer. For One Click Fix Asheville – it was important to improve their online presence.

In the first four months IRISHGUY Web Design Studio improved the ranking for One Click Fix on average gained 47 positions for each of the top twelve target search terms. With 7 of the 12 website keyword have gained more than 50 positions for their organic targeted keyword search.

The business name went from not ranking to obtaining the #1 position for all search variations.

  • One Click Fix Asheville.
  • OneClick Fix Asheville.
  • OneClickFix Asheville.

We look forward to our continue our relationship with One Click Fix Computer Repairs as we move all of their search terms to the one number ranking position.

Programming & Design Services

Our first objective with the One Click Fix website was to make it responsive. Ensuring that all visitors to the website, on any device would have the same ease of engagement and usability.

Most of the website look is generated by the WordPress theme. This theme required like to no customization. IRISHGUY Web Design Studio did load One Click Fix with our WordPress Plugin Package. 

While the WordPress Theme will handle most aspects of look and feel of the website. IRISHGUY Design Studio did create a series of computer service icons for the One Click Repair Asheville.

Asheville SEO Shoutout

Thanks to Kinnear Design for the Asheville SEO shoutout.  It was a great pleasure to host the SEO class at Charlotte Street Computers.

SEO is so important to the success of a website.  SEO provides the website owner with a transparent framework to build their content on. Sure, there are website best practices guidelines that we all need to adhere to.

Successful SEO is more than ranking number 1.

Successful SEO is about providing your website visitors with quality content.

What is Quality Content?
Before the SmartPhone the concept of Quality Content was valued by the contents uniqueness or sought after pop culture content.

  • Uniqueness – the content has value due to it being new. The type of material can be varied, including reports,  interviews, exclusive footages of events in history. The point is the content is unique and can hold value on its merit.
  • Pop Culture – the mainstream media machine distributes content.  Content often has the backing to increase mainstream popularity and circulating rates.

With the easy access and small screens of the smartphone. Many users are now seeing content differently. Long page titles and run on sentences are seen as strenuous.

Successful SEO for the modern website should provide.

  • Content that is easy to grasp.
  • Content that is precise. 

Depending on your online target market – writing easy to understand content can be quite a difficult task. Write for your target market first – while present your reader with easy to follow sentences. With a large percent of end users accessing website content is now via the SmartPhone – shorter sentences simply read better, and easier for the eyes to track.

Making your content precise is key. Forget those two paragraph introduction about who you are, and what you do, and why you might use your method over other. No-one cares.

What people do care about. Having the information to their question right in front of them. And, I doubt that the readers query actually relates to the content found in the first two paragraphs of most blogs. And, lets say the query is about you – then sure “talk away” but that should be on your bio page – not the “I will help you – while skill dropping” blog.

So, what was I saying?
Oh! That is right.
Keep on point, be precise! 

Here are 5 easy to follow methods to ensure your website content is precise.

  1. 300 word minimum prior page.
  2. Keyword consideration.
  3. 8 words a sentence.
  4. High readability score.
  5. Quality or Sought after content.

SEO Services Asheville

Asheville SEO services and solutions - by IRISHGUY Gary Crossey

Asheville SEO Services

Begin your year with the New Year Resolution to increase traffic to your website.

For most small businesses that have a website more than 95% of their traffic is for the phone number. If your site only service is being a modern phone book – then your business or organization is missing out.

Kinnear Designs (Asheville) – give me an honorable shout out on my SEO knowledge.

Asheville SEO services and solutions - by IRISHGUY Gary Crossey

Responsive Web Design

The internet is a funny place. First off, the internet acts as if it has always been around. And when faced with a problem (issue). The solution is presented as if that too has always been around.

Responsive Web Site Design – by 2014 is not new, though much of the older websites are still catching up. The basic concept is that responsive design can deal with all the many different devices that may access the site information. In the past, website designers simply built for a small array of browser sizes. In 2014  the top six devices had different browser sizes. 

  1. iPhone 4S and iPhone 5 – 640 pixels
  2. iPad first and second generation – 1024 pixels
  3. Samsung Galaxy Note – 1280 pixels
  4. Microsoft Surface – 1366 pixels
  5. iPad 3 – 2048 pixels
  6. Google Nexus 7 – 2560 pixels

Sure, those numbers all look great! But, what does those different pixel sizes mean? When two different customers access your website to many a purchase.

  • Customer #1 is on the new iPhone with a screen width of 640 pixels.
  • Customer #2 is on the new Google Nexus with a 2560 pixel width.

The difference between these two screen sizes is shocking.
2560 px – 640 px =  1920 pixels difference.  The difference is this case is larger than the resolution for most computer monitors. The difference between what Customer 1 & 2 will experience when they arrive at the same content will require responsive design.

Device Reliability

People like to read – and research has documented many times how people prefer to read. On a computer screen, the ideal characters per line are 50 to 75. While on a mobile device 50 characters is the top range for how many characters to include on a line. With many the lower range of the curve being 35 characters per line on a mobile device. Again another clever use for responsive CSS is to scale the width of website content to a suitable width for each device, or device orientation.

While character density is one observation. Font leading is another cross-platform concern. Typically, the typesetter was assigned 120% main value for printed material. Web designers when given the ability to incorporate leading into their CSS code settled on 140% for leading.  For smaller screens increasing the leading can significantly aid readability.


SEO – Valued Content Ranks Best


Working with a client to improve their local website ranking for a popular product line. The product line was added to the site. All the guidelines for publishing product content was applied. The SEO ranking for the Product Keyword did not improve.

I suggested that we alter our SEO approach.

Rather than marketing the product. Why not, inform users on how to use the product?

What followed was a series of Educational Blogs and a new User Group Event. The first User Group event attracted  65 attendees. The second User Group event drew well over 150 attendees, along with local press coverage.  Both User Group Events were a huge success. During the events, everyone was asked to visit the website for featured App links and news on upcoming events.

Following the events, the real work began.
First of the Events were documented online, via blog posts, newsletters, and social networking status updates. The first blogs to be displayed included links to all the Apps featured during the User Group events. While most of the Apps featured were free to download, an affiliate commission was placed in the paid apps.

The photos from the event proved to be the most successful. Having posted the event shots to Facebook –  more than 50 attendees have used use a picture from the event as their personal Facebook profile shot (talk about local brand placement).

As a result: By the third day after the User Group Event. The regional ranking for the Product Line moved from ranking at #154 to ranking at #3 – a more a 151 positions in three days. Over time the domain went on to secure a #1 ranking for the product line.

In this case, the SEO impact happened when we stopped trying to sell the product online. It is easy to see that the online market was saturated when a local listing ranks on Google at #154.

The SEO improvement due to creating valued content that people could engage with. Visitors to the page had the interest to be there.

SEO Improve Ranking

"Our primary goal is to serve users with high-quality, relevant information." ~ Google

Google wants to deliver quality unique content Content that is engaging and valuable. . Without quality content Google will quickly lose value. Content still rules for ranking. Like the Emperor’s New Clothes, it is worth dressing for the occasion.

Once you have brilliant content. Then organize. Do not have hidden pages.

Every Page Deserves A Link

TRUE TO LIFE EXPERIENCE: Rather than pay the fee to create a new page. The admin user created one hyperlink in the middle of a paragraph of text. The link landed the user into a maze of 500 different documents. None of the documents were accessible via the web sites navigation system. None of the pages appeared in the index of web site sitemap. The pages were connected with a loose chain of hyperlinks – with no central focus. An amazing task – surely took days to mastermind. At first. We figured the site was hacked. Hacked! No not one of our web sites. This can’t be true! Pull the code! My first response to reviewing the hack job was,  “What type of programmer would code this poorly?” The next logical question was “how could a bad programmer ever break into the web site we built? “There had been no hack. This was an inside job. And, a perfect example of what Google begs use not to do when creating online content. “Every page should be reachable from at least one static text link” – Google. 

Web Site Site Maps

Google loves web site maps. Do people use web site maps? Maybe, maybe not.

Sitemaps are simply a good idea when handled correctly. But much like adding too much salt to a dish – an over seasoned sitemap is redundant. Make your sitemap user friendly. Yes, that buzz word again “user friendly“. If you have a small web site consider including all your pages and blog posts. However, for a larger web site, point to the important pages. Try not to overwhelm your web site visitor with too many choices. Use good design styles, and well written title to direct your web site visitor. Keep the links to a reasonable amount.

What your content should include

Publish content to your web site that can be used. Research what is already available online. Determine if you can improve the online content. Aim to have an information-rich web site. Ensure that the content is accurate. That Page titles clearly relate to the content. If you web site depends on visitors – create original content.

Improve your ranking with words

Search engines index words and phrases. Keywords that are matched to user search queries. As any SEO pro will tell you – keyword placement is just the beginning of the SEO engagement. Having the right keyword density is a guideline and should not be confused with high-quality content.

Learn to understand the importance of using the correct keywords. Consider what words your customers may use to search for your business. A few customer related questions worth asking when selecting which Keywords to target.

  • Are your customers knowledgeable?
  • Are your new  customers new to your industry?
  • Do your customers know your industry?
  • Do your customers know your industry terminology?

Refine your attributes for improved SEO index

Behind the scenes are many web site tags. Improve your web site ability to index by including clear and precise tags.

Web Site Hyperlinks: Create useful Hyperlink titles. Instead of instructing “Click Me” – add a more descriptive instruction. “Download 2014 Business Report”. When the hyperlink is user-friendly, it simply means that your end user understands the links clearly. Keep the <title> elements and ALT attributes accurate and precise.

No Broken Links

Google doesn’t like a broken link the way the rest of us hate the end of the world. Yes, it really is that bad. Check your website often for broken links. And, repair them. There is no reason why you should ever have broken links. Use the Broken Link Checker plugin to keep your WordPress web site current.

SEO Cluster Results

What are Cluster Results?

Google cluster results in group search results.

In 2008 Google patent was granted for Cluster Results. The new tech provided a more different search results. Before a domain was not limited. And could top rank multiple pages.

Cluster Results group similar pages from the same domain as one group result.

The new Cluster Results will impact your site by reducing single page exposure. Cluster analysis will group site content. SEO ranking for your site will overall improve if you have quality content and traffic to show interaction and usefulness. While sites that publish vast amounts of data online, to gain multiple page ranks, can expect less traffic.



SEO Guidelines – What Not To Do

Google is clear on which web techniques to avoid. Providing advice on how site content is best generated. Avoid services that offer to create content automatically to improve your ranking. Stay clear of services that often to submit queries to Google.

Keep Your Page Clean

Do not include any malicious behavior on your page. Adding Malware on your website is a Google violation. Domains found with malware are the flag for all users. And may be blocked from search results. Many website owners are often unaware that their site content malicious code. WordPress website is often a target of Malware Attacks. Website owners should visit their websites often and observe manipulations that may be occurring. Including direction to click on a link, download a file, or respond to an unwanted pop-up ad. No Sneaky redirects in there – it’s not permitted.

Automated Content

Google keeps stirring website owners to create value added content. Google does not care for automatically generated content that is mainly a marketing tool. Creating pages that are high in Keyword placement, while lacking in content. For most business, this technique is easy to avoid.

However, one small element of the Automatically Generated Content that does affect most small business owners is Stitching.

STITCHING: To be a stitcher. One would have to first open Google. Search for subject keywords. Locate information from choice websites (perfect title, end of the sentence, little bits of stuff that other people wrote). The Stitcher might use Google Docs or if they have experience; will work directly with WordPress. Either way, the Stitcher real talent in witnessed in the master resort. Pasting line after line. To the perfect composition of nothing more valuable than what was already available.  Google is not saying that your can not surf the web collecting useful bits of information. Google’s request was to stop stealing content unless you can improve upon the content. Google asks that “add sufficient value” to duplicated content.

I may be the first to raise my hand as a hardcore stitcher. With 12 browser window tabs open, I can create great website content. For people like me. I now use stitching as my research foundation. I stitch my data into an outline. The outline is a tool to direct the development of the article.

What Google does support is how you add value to a topic. It is that simple. Stolen content will not improve the ranking of your website. Unique content of high-quality will increase value.

SCRAPER: To be a Scaper. You first have to be a lazy stitcher. You may also have the side habit of overly hitting the share button on Facebook. Either way. You are the most indolent of all the website content creators. For you to remain in Sacper status, you only post stolen content. You tend to love to use the embed feature. Embedding is one of your finer skills. You are the master of republishing the same content with revising a title, rewording a sentence, or include any unique viewpoint. Yes, go ahead and embed another random YouTube video, or Follow Us on Facebook badge (actually you haven’t used the Facebook embed tools.. they are quite impressive.)

The Value to Content

Make your content mean something. Granted, it may not mean a great deal to most people. But, when you reach your small target market, they will connect. In the early years of the internet, web designers would hide keyword heavy content on the internet page. The content font was either the same color as the website background or at such a small size that no one could see. However, the Search Engines would include the hidden content as ranking information. Hidden Content is something of a legend – I don’t quite recall a time when it did work, though there are stories that it might have worked. Keep the content real and to point. Don’t use irrelevant keywords on tags, links, or images. It is hard enough to tag web content correctly, why to make it more difficult. Make Keywords meaningful.

Make Good Recommendations

Google has come out and said that irrelevant website ads do not work. Google have even gone as far as to say that irrelevant marketing will reduce your overall website ranking. Make those ads count. Google’s solution is to use target ads. By now everyone has experienced target banner ads. Google thinks that having ads for products is better. Improve your ads even more – by personally selecting which affiliate to support. Adding a link to a tool from your website to another website is certainly something you can do. Including a personal review of why the tools are important to you is your value added content.

WordPress Portfolio Gallery

The key to making a good impression is in the presentation. With the Portfolio Gallery WordPress Plugin, it is easy to add interactive slideshow galleries to your WordPress website. Unlike other WordPress gallery solutions, this slideshow feature is included at the base of every page or post.

For art openings, the artist controls the frames, the lights, every aspect to showcase their work. If you wish to impress, the presentation is key.

Portfolio Gallery Overview

The Portfolio Gallery WordPress plugin is a mobile-friendly slideshow. Portfolio Slideshow Pro includes video support, swipe gestures, audio integration and advanced Lightbox features.

  • Install the Portfolio Gallery plug-in for WordPress.
  • Once installed, go the Settings panel and create your default slideshow setting.
  • Setting > Slideshow (select your default settings)

WordPress Gallery Plugin

The Basic License for one website is $18. The renewal rate is $9 annually.

Example of Portfolio Gallery

Install the Portfolio Gallery plugin for WordPress. Once installed, go to Setting > Slideshow (select your default settings)

Having an active portfolio gallery can make a successful website. Every WordPress gallery plugins are slightly different. Each plugin developer has a slightly different perspective on how to best deliver your image library. Momnt is a small Boston-based firm that develops fun, useful WordPress plugins. Momnt may only have 17 followers on Tweeter. But, with 298,390 WordPress downloads, this is a WordPress plugin worth a review.

portfolio gallery slideshow plugin

SEO changes you can plan for

SEO guideline changes for 2013

This summer SEO ranking will change. The biggest difference is that we have been told what to expect. In the past, an SEO upgrade would happen behind firmly shut doors. The impact of an upgrade can vary. Often the update process is unclear or mistook.

This time, Google shared the SEO upgrade plans before they took place. With the sound message, that spam is bad. Massive ad sites are on the out. And that Google remains firm with the notion that content is king.  All with a closing promise to reward key content by ranking better than spam.

SEO can help Google rank content higher

The success of the web does depend on access to good content. In 2011, Panda began to index nonspam data.  With the summer launch of Panda 2.0 expect more content hefty sites to rank higher. The brief on what makes good web content is fuzzy. What is without a doubt, ad-laden websites will rank lower than before.

For those that support their site with paid ads. Use related ads that support your writeup. Unrelated ads are deemed spam. Hidden ads are also seen as suspect. Paid ads should have a clear label.  Website guests should with ease discern between website items and paid ads.
Learn how to rank well online with SEO guidelines

SEO helps Google find subject masters

Are you the next Subject Master? The goal is to give a face to data. A subject master will rank for topics that they have a valuable online kinship to. It is not clear how paid, or unpaid traffic will differ in value. Or, how media driven traffic will measure up to user comments.

The idea is that each user search for content could esteem the author to be a Subject Master. An online trend would control the Subject Master rank, and could with ease become the most in-demand place of the season.

SEO join force with Blocker program

Malware just got easy to track and find. Google Web Master Tools members now receive an email notice for each malware concern found. Saving the webmaster from missing a malware notice in their Google WebMaster Tools account.

SEO Action Plan

  • Do not create spam
  • Do not support spam
  • Write only quality content
  • Only run ads that relate to article content (if at all)
  • Write meaningful content
  • Become a Google Subject Master
  • Rule the world.

List recent posts from another WordPress website on your WordPress website

WordPress Asheville - Service - Load live feed from another WordPress website

Do you have more than one website?

Often to keep our online message clear, we have to build more than one website.

This was the case for Beach Mountain (Farm Blog) and The Less Impact Project (Environmental Blog) websites. Both websites are informational in nature, and provide the end user with an empirical insight in the daily operations of a small organic farm, and how the same farm can operate within green guidelines.

Often the blogs on either website have over-lapping topics, making them interesting to visitors of either website. To help capture readers, IRISHGUY Web Design Studio Publications included a Live Feed from the Less Impact website to appear in the footer of the Beach Mountain home page footer. The list automatically loads the most recent blog post from another website.

Creating a Live Feed directly from another website or interest or your own website can highly increase your traffic and keyword placement.

Contact IRISHGUY Web Design & SEO Studio to have the LIVE FEED APP installed on your WordPress website.

WordPress Plug-in finds broken links

WordPress Plug-in Recommendation

IRISHGUY Web Design Studio Asheville Website Design WordPress Plug-in Recommendation to stop broken website links Managing links used to be a daunting if not impossible task – with WordPress no sweat – use the Broken Link Checker plugin tracks all of your website links and improve your SEO ranking by maintaining a user-friendly WordPress site.

Two Types of Broken Links

WordPress Websites have two common types of broken links

  1. Internal Broken Links
  2. External Broken Links

Internal Broken Links

Internal Broken Links are non-working links to pages or post within your WordPress website. Internal links are broken when pages are moved or deleted. When working with WordPress, I sometimes need to unpublish a page or post, which will create broken links.

External Broken Links

External Broken Links are much harder to keep track off – in the past people periodically tested their website by manual checking hyperlinks. Thankfully, with Broken Links WordPress Plugin you will no longer have to check links manually on your WordPress site.

Broken Links Plugin will scan your WordPress website for links that are not active. Broken Links Plugin compiles a list of the problem links. A very good time saver to discover, edit or delete broken links without having to open the page or post where the link resides.

Broken Link Plug-in can also email you when broken links are discovered. As a web designer/developer for many small WordPress websites in Asheville NC, I especially like the email notification for websites that I infrequency access – the email gives me a heads up that there is a problem, that I wouldn’t have known about without logging to the dashboard of the WordPress website.

Improved SEO results

The backbone to effective Search Engine Optimization is to create user-friendly links to supporting content. Search Engines place a significant value on your ability to create a  hyperlinked community – Search Engines use links from and to your website as a way of validating your site content.

Many Reputable Links

Your website may have brilliant information for the taking, but will go unnoticed if your website is without established and reputable URL linking to your site content. If ranking high on the search engines is an essential element to the success of your site, it would be beneficial to establish online partners that you can exchange resources by linking to each other content.

The damage of a Broken Link

Search Engines are relentless on Broken Links – not only is the broken link recorded but the page that the broken link originates from is also removed from the Search Engine index. Pages not included on the Search Engine index do not rank.

PLUG-IN: Broken Links Checker